Home Truths
Mustn't Grumble · the British way of saying it could be worse

29,003,000 front doors.

Households in the UK, 2025 (ONS Labour Force Survey estimate)

All but a sliver of adults in the United Kingdom have a bank account. Yet more than one in four adults in Great Britain could not find £850 for a surprise bill in September 2026.

Come in
01 · The room

100
02 · The dial

The deal at thirty

Turn the dial to a birth year and read what a first home, a mortgage and owning looked like at thirty. Prices and rates are for the UK; ownership counts households in England.

03 · The doors

Twelve doors. Eight drives.

Eight lives found in every edition, and four that belong here: the leasehold flat, the temporary address, the Plan 2 student loan and the prepayment meter.

    Swipe or use the arrows. Knock on a door to step inside. Sizes use one stated proxy each, and the lives overlap.

    04 · The year

    Spin the year.

    From Black Friday and Christmas to the 31 January tax bill and the April rises: when money moves, November 2026 to October 2027.

    TURN THE WHEEL
    05 · The moves

    Twelve moves worth making.

    Each sized from a published figure and labelled with the nations it covers. None lends to someone already in difficulty. Some are table stakes, already required or widely shipped; the rest go beyond the mandate, and those lead.

    06 · To take away

    Three home truths.

    The pulse right now.

    United Kingdom, side by side.

    The same measure, on the same definition where one exists, in six rich countries. United Kingdom is the filled dot. Each line runs from the lowest of the six to the highest, or from zero for shares. Tap a row for the figures and the source.

    Honest numbers argue.

    Where good sources disagree, we show both and say why.

    Sources and method.

    All sources

      Built 14 November 2026. Every number carries its source and a confidence grade: H high, M medium, L low, U unverified. Lives are overlapping archetypes, not a census. Quotes are from published reporting and link to the original.